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Assign Behavior


The Assign Behavior API provides the ability to add or update behavior information for an existing customer. Note that this service deposits data into a queue, it does not expressly process data directly. The remaining back end processing of the data (insertion into the marketing database) happens through a decoupled processing layer and depends on your own individual database configuration

Base Resource URI

For Production, use:{brandAbbreviation}/assignbehavior/*

For Testing, use:{brandAbbreviation}/assignbehavior/*

brandAbbreviationis the abbreviation for the brand to which the data is being posted.

Technical Requirements

The HTTP header must contain the following elements: x-omeda-appid a unique id provided to you by Omeda to access your data. The request will fail without a valid id.content-typea content type supported by this resource. See Supported Content Types for more details. If omitted, the default content type is application/json.x-omeda-inputida unique id with which to process your request.Contact your Omeda Customer Services Representative to obtain an inputid.

Supported Content Types


JSON is the preferred data exchange format, because it is lightweight and, in most cases, faster to process and utilizes less bandwidth. There are many available open-source JSON libraries available. See for details.

Supported HTTP Methods

There is one HTTP method supported:POSTSee W3C’s POST specs for details.

Field Definition

The following tables describe the data elements that can be included in the POST method to store data in the database.

Customer Elements

Attribute NameRequired?Description
OmedaCustomerIdRequiredID of customer in Omeda database
CustomerBehaviorsRequiredJSON element containing multiple CustomerBehaviors elements (see below)

Customer Behavior Element

Attribute NameRequired?Description
BehaviorIdRequiredOmeda BehaviorID (Integer value)
BehaviorDateRequiredDate the behavior occurred (yyyy-MM-dd HH:mm:ss )
PromoCode (deprecated)optionalPromocode
BehaviorAttributesoptionalJSON element containing multiple BehaviorAttributes Elements elements (see below)

Customer Behavior Attributes Element

Attribute NameRequired?Description
BehaviorAttributeTypeIdRequiredOmeda Behavior Attribute Type ID (Integer value)
BehaviorAttributeValueConditionalattribute value – is required for all BehaviorAttributes unless it is a type 1 and BehaviorAttributeValueId is present on the request
BehaviorAttributeValueIdConditionalattribute value Id – can only be present for Type 1 BehaviorAttributes and can only be present if BehaviorAttributeValue is not present

Request Examples

JSON Example

"CustomerBehaviors" :                 
      "BehaviorDate":"2011-07-20 12:12:12",
      "BehaviorDate":"2011-07-20 12:12:12",
      "BehaviorAttributes": [
          "BehaviorAttributeValue":"Article Name Something"

Response Examples

Two responses are possible: a successful POST (200 OK Status) or a failed POST (400 Bad Request/403 Forbidden/404 Not Found/405 Method Not Allowed Statuses). See W3C’s Status Codes.

Successful Submission

The response has a ResponseInfo element with two sub-elements, a CustomerId element, the Id for the customer, and a Url element, the URL that allows you to retrieve customer information.

JSON Example


Error Response

In the event of an error, an error response will be returned. This will result in an HTTP Status 400 Bad Request/404 Not Found/405 Method Not Allowed.

Potential errors:

OmedaCustomerId {OmedaCustomerId } not found.
Please Provide valid OmedaCustomerId.
No behavior Information in request
BehaviorId {BehaviorId} is not found.
Invalid date format for BehaviorId {BehaviorId}
Please provide BehaviorDate for BehaviorId {BehaviorId}

A failed POST submission error codes:

400 Bad RequestTypically, this error occurs when the request does not follow the specifications.
403 ForbiddenTypically, this error occurs when the credentials are erroneous. Potentially, an incorrect x-omeda-appid.
404 Not FoundTypically, this error occurs with a malformed URL or the resource that is searched for is not found.
405 Method Not AllowedTypically, this error occurs when the resource accessed is not allowed by the HTTP Method utilized. Make sure you employ the correct HTTP Method (POST) for this request.

This is not an exhaustive list of errors, but common ones. If an error occurs repeatedly, please contact your Omeda representative.

JSON Example

  "Errors" : [
      "Error": "BehaviorId {BehaviorId} is not found"

In the rare case that there is a server-side problem, an HTTP 500 (server error) will be returned. This generally indicates a problem of a more serious nature, and submitting additional requests may not be advisable.Please contact Omeda Account Representative.

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