Omeda Academy Courses

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Free

Use Case: Using CredSpark to Grow & Engage your Audience

In this course, you will learn how you can leverage CredSpark to convert anonymous customers to known, engage your audience and append data to your records.

This course will take approximately 25 minutes.

Free

Use Case: How-To Use Issue Builder

In this course, you will learn how-to use Issue Builder to balance your issue and identify the records you want to add or remove as part of your issue close.

This course will take approximately 25 minutes.

Free

Use Case: Content Recommendations

In this course, you will learn how to use Omeda’s Content Recommendations feature to recommend links to your website visitors. This tool will allow you to create a more personalized experience for your website visitors and help you to increase impressions and time on site.

This course will take approximately 25 minutes.

Free

Personalization 201: Intermediate

In this course, you will learn how to create a GDPR personalization, as well as an in-line personalization. This course will also cover how to view the performance of personalization jobs via reports and Audience Builder queries.

This course will take approximately 25 minutes.

Free

Personalization 101: Beginner

In this course, you will learn how to display targeted content to your website audience directly on your website using personalization messages. You will learn about the four types of personalizations and how to create standard, exit intent and scroll trigger personalizations.

This course will take approximately 50 minutes.

Free

Onboarding: Testing

This course is designed to help clients in onboarding test their forms and the set-up of their Olytics scripts, as well as QC their data once the conversion has been completed.

This course will take approximately 15 minutes.

Free

Onboarding: Launch

This course is designed for clients in onboarding as they start to think about how to structure their data in the Omeda database. It includes a review of the various ways that Omeda can ingest data, a walk-through of basic Audience Builder queries and a report overview.
This course will take approximately 20 minutes.

Free

Onboarding: Discovery

This course is designed for new clients at the start of their onboarding journey. It includes a tour of the Omeda portal, instructions on how to use JIRA, our client support portal, an overview of frequently used Omeda terms and a summary of Omeda’s products & solutions.

This course will take approximately 15 minutes.

Free

Olytics 101: Beginner

In this course, you will learn about Olytics, an essential feature of Omeda’s CDP solution. Olytics allows you to track the behaviors of your website users and connect these behaviors with the data stored in Omeda. This course will teach you how to add the Olytics scripts to your websites, test Olytics, query on Olytics data and run reports.

This course will take approximately 30 minutes.

Free

Odyssey 301: Advanced

In this course, you will learn how to add metering and the marketplace elements to your Odyssey voyage. This course will also cover the fatigue filter, which allows you to exclude audience members who have received a certain number of emails in a specific time frame. Finally, you will learn how to create custom templates in Odyssey and use dynamic content within the emails sent from Odyssey.

This course will take approximately 30 minutes.

Free

Odyssey 201: Intermediate

In this course, you will learn how to add a personalization to your Odyssey voyage, as well as use the split and A/B testing elements. This course will also cover how to query an Odyssey voyage in Audience Builder.

This course will take approximately 25 minutes

Free

Odyssey 101: Beginner

In this course, you will learn about Odyssey, Omeda’s Marketing Automation platform. You will learn the basic features of this tool and how to create a simple welcome voyage to target new users to your database.

This course will take approximately one hour and 15 minutes.

Free

Metering 101: Beginner

In this course, you will learn how to use Omeda’s metering tool to create paywalls and gate content on your sites. We will review how to create, test and activate a meter, as well as view reports to track impressions, clicks and conversions.

This course will take approximately 50 minutes.

INTERNAL: LMS: How to Add a Quiz and Questions

In this course, you will learn how to add a quiz and questions to your Omeda Academy course.

INTERNAL: LMS How-To: Add or Update a Lesson

Free

Form Builder 201: Intermediate

In this course, you will learn how to build and use Expressions on your forms, which can be used for displaying or requiring content. You will also learn how to utilize our Error Log to troubleshoot failed form submissions when testing forms or after receiving a customer inquiry and how to apply styling to your forms.

This course should take approximately 30 minutes.

Free

Form Builder 101: Beginner

In this course, you will learn about Form Builder, our powerful web form building tool which allows you to capture data from your audience on Omeda-hosted web forms. This 101 level training course will cover an overview of our Form Builder tool and the options available within, including the Form Builder Dashboard, Settings, Content and Builder. It will also provide details on how you can quickly and easily create a new form using this tool.

This course should take approximately 90 minutes.

Free

Email Builder: Reporting 201

In this course, you will learn how to do an in-depth analysis of your email performance, including deliverability, email fatigue and click activity, with our advanced email reports.

This course will take approximately 25 minutes to complete.

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