Omeda Academy Courses
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Use Case: Using CredSpark to Grow & Engage your Audience
In this course, you will learn how you can leverage CredSpark to convert anonymous customers to known, engage your audience and append data to your records.
This course will take approximately 25 minutes.
Use Case: How-To Use Issue Builder
In this course, you will learn how-to use Issue Builder to balance your issue and identify the records you want to add or remove as part of your issue close.
This course will take approximately 25 minutes.
Use Case: Content Recommendations
In this course, you will learn how to use Omeda’s Content Recommendations feature to recommend links to your website visitors. This tool will allow you to create a more personalized experience for your website visitors and help you to increase impressions and time on site.
This course will take approximately 25 minutes.
SMS
In this course, you will learn about Omeda’s new tools for sending SMS messages. This course will teach you what to know about sending SMS messages from Omeda (including gathering consent), how to get started by creating message types and how to collect opt-ins from your customers in order to be able to send SMS messages. You will also learn how to create, search for, schedule and send an SMS message from the SMS Builder and also from Odyssey, our marketing automation tool.
This course will take approximately 25 minutes.
Reports & Analytics: Financial Reports
In this course, we will review the standard financial reports, including the end of month financial reports and other primary financial reports.
This course will take approximately 25 minutes.
Personalization 201: Intermediate
In this course, you will learn how to create a GDPR personalization, as well as an in-line personalization. This course will also cover how to view the performance of personalization jobs via reports and Audience Builder queries.
This course will take approximately 25 minutes.
Personalization 101: Beginner
In this course, you will learn how to display targeted content to your website audience directly on your website using Personalization messages. You will learn about the four types of Personalizations and how to create standard, exit intent and scroll trigger Personalizations.
This course will take approximately 50 minutes.
Payment Gateways: Stripe
In this course, you will learn about Omeda’s new integration with payment processor Stripe. This course will give you an overview of the integration, teach you how to onboard and set your payment gateway with Stripe in Omeda, and how to use the in-app Stripe Connect Account Management tool. We also review how to use the Stripe payment element within our Form Builder and Audience Search tools.
This course will take approximately 30 minutes.
Onboarding: Testing
This course is designed to help clients in onboarding test their forms and the set-up of their Olytics scripts, as well as QC their data once the conversion has been completed.
This course will take approximately 25 minutes.
Onboarding: Launch
This course is designed for clients in onboarding as they start to think about how to structure their data in the Omeda database. It includes a review of the various ways that Omeda can ingest data, a walk-through of basic Audience Builder queries and a report overview.
This course will take approximately 20 minutes.
Onboarding: Discovery
This course is designed for new clients at the start of their onboarding journey. It includes a tour of the Omeda portal, instructions on how to use JIRA, our client support portal, an overview of frequently used Omeda terms and a summary of Omeda’s products & solutions.
This course will take approximately 15 minutes.
Omeda’s UI UX Beta Testing
Olytics 101: Beginner
In this course, you will learn about Olytics, an essential feature of Omeda’s CDP solution. Olytics allows you to track the behaviors of your website users and connect these behaviors with the data stored in Omeda. This course will teach you how to add the Olytics scripts to your websites, test Olytics, query on Olytics data and run reports.
This course will take approximately 30 minutes.
Odyssey 301: Advanced
In this course, you will learn how to add metering and the marketplace elements to your Odyssey voyage. This course will also cover the fatigue filter, which allows you to exclude audience members who have received a certain number of emails in a specific time frame. Finally, you will learn how to create custom templates in Odyssey and use dynamic content within the emails sent from Odyssey.
This course will take approximately 30 minutes.
Odyssey 201: Intermediate
In this course, you will learn how to add a personalization to your Odyssey voyage, how to add SMS to your voyage, as well as use the split and A/B testing elements. This course will also cover how to query an Odyssey voyage in Audience Builder.
This course will take approximately 30 minutes.
Odyssey 101: Beginner
In this course, you will learn about Odyssey, Omeda’s Marketing Automation platform. You will learn the basic features of this tool and how to create a simple welcome voyage to target new users to your database.
This course will take approximately one hour and 15 minutes.
Metering 101: Beginner
In this course, you will learn how to use Omeda’s metering tool to create paywalls and gate content on your sites. We will review how to create, test and activate a meter, as well as view reports to track impressions, clicks and conversions.
This course will take approximately 50 minutes.
INTERNAL: LMS: How to Add a Quiz and Questions
In this course, you will learn how to add a quiz and questions to your Omeda Academy course.
INTERNAL: LMS How-To: Adding a New Course