In Odyssey, merge variables are used to populate personalized data from your Audience Source files into the emails your audience receives. This allows you to personalize your emails for each individual recipient. Merge variables become available for use within an Odyssey voyage through the Audience element. When an Audience Source is selected or uploaded, Odyssey […]
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In Email Builder, you’ll need to add the footer text within the message content, or you can setup & add the footer content via Email Builder (Omail) > Tools > Opt-out Settings It can be setup at the organization/database level or deployment type level. Select Opt-out footer (HTML) and add the footer text within the
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Overview There are two types of merge variables available in the Personalization tool: Olytics merge variables & merge variables for known visitors. These are all listed in the ‘Merge Variable’ Dropdown at the top of the WYSIWYG editor. Olytics Merge Variables Encrypted Customer Id | @{encrypted_customer_id}@ This merge variable contains a visitor’s known cookie ID.
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