Overview To take full advantage of your unified audience database at Omeda, it is necessary to pull as many of your audience touch points into the database as possible. Using Omeda’s webforms or form listener can be a great start as you acquire your audience’s data, but often, companies use other third party form vendors …
Facebook ads have become a standard part of any marketer’s promotion schedule and digital strategy, so being able to reach your own audience on Facebook in an easy to use manner became a frequently requested feature. Overview: This integration between Omeda and Facebook lets you push Audience Builder (OnQ) queries into Facebook Ads Manager to …
Facebook/Instagram Ads Manager Integration Overview Read More »
API’s Webhook in Add Audience API An API Client can now send in a “CallbackURL” in the request of the Add Audience API. This will alert you when the audience list has been completely loaded. Audience Builder (OnQ) Enhancement to UX We have updated your user experience by now showing the folders on the left …
Audience Search Email Status Now Viewable on Search Screen In your Audience Search results, the email status will now appear below the email address. If the email address has been flagged as a bounce, you will see it flagged in red as “Invalid Email”. This will assist you when doing your searches. Email Validity Data …
INTEGRATION OPTIONS FOR DATA ACTIVATION APIs Omeda offers a wide array of APIs for website support and multi-vendor integration. Through the valuable data sharing of this robust API set, the centralized database drives numerous client initiatives, including content gating, content/offer management and lead generation. For more information on our API suite, please see section I. …
UI Enhancements Audience Builder (OnQ)Omeda continues to enhance the look and usability of Audience Builder based on your comments and suggestions. The wrapping on both the folder side and canvas side has now been improved. UTF8 Encoding IntegrationsClients can now select UTF8 encoding when outputting files in Delta Extract and Lead Gen. GDPR Enhancements PersonalizationAdditional …