Campaign Tool: Lead Gen
In this course, you will learn how to create a lead gen event to have recurring lists automatically output based on a segment query. This course will take approximately 20 minutes.
Archives: Courses
Campaign Tool: Promo Codes
In this course, you will learn how to create a new promo code in the campaign tool, as well as upload a list of promo codes and search for existing promo codes. This course will take approximately 20 minutes.
Odyssey 301: Advanced
In this course, you will learn how to add metering and the marketplace elements to your Odyssey voyage. This course will also cover the fatigue filter, which allows you to exclude audience members who have received a certain number of emails in a specific time frame. Finally, you will learn how to create custom templates …
Odyssey 201: Intermediate
In this course, you will learn how to add a personalization to your Odyssey voyage, as well as use the split and A/B testing elements. This course will also cover how to query an Odyssey voyage in Audience Builder. This course will take approximately 25 minutes.
Personalization 201: Intermediate
In this course, you will learn how to create a GDPR personalization, as well as an in-line personalization. This course will also cover how to view the performance of personalization jobs via reports and Audience Builder queries. This course will take approximately 25 minutes.
Metering 101: Beginner
In this course, you will learn how to use Omeda’s metering tool to create paywalls and gate content on your sites. We will review how to create, test and activate a meter, as well as view reports to track impressions, clicks and conversions. This course will take approximately 50 minutes.
Personalization 101: Beginner
In this course, you will learn how to display targeted content to your website audience directly on your website using personalization messages. You will learn about the four types of personalizations and how to create standard, exit intent and scroll trigger personalizations. This course will take approximately 50 minutes.
Protected: Onboarding 101
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Odyssey 101: Beginner
In this course, you will learn about Odyssey, Omeda’s Marketing Automation platform. You will learn the basic features of this tool and how to create a simple welcome voyage to target new users to your database. This course will take approximately one hour and 15 minutes.
Use Case: Content Recommendations
In this course, you will learn how to use Omeda’s Content Recommendations feature to recommend links to your website visitors. This tool will allow you to create a more personalized experience for your website visitors and help you to increase impressions and time on site. This course will take approximately 25 minutes to complete.
Audience Search 201: Intermediate
In this course, you will learn how to view subscription and transaction details in Audience Search, as well as renew and add subscriptions, adjust transactions issue refunds and suspend/cancel subscriptions. This course will take approximately 45 minutes to complete.
Audience Builder: Paid
In this course, you will learn how to use Audience Builder to query on paid records, including group subscriptions, graced copies and auto-renewal records. This course will take approximately 30 minutes to complete.
Audience Search 101: Beginner
In this course, you will learn how to use Audience Search to search for customers and make updates to their customer record. You will also learn how to add new customers and merge records. This course will take approximately 30 minutes.
Audience Builder 301: Advanced
In this course, you will discover how to create advanced queries in Audience Builder including how to query on Olytics data, behaviors, personalization impressions and clicks, form submits and dates. This course will take approximately 60 minutes.
Email Builder: Reporting 201
In this course, you will learn how to use our more advanced email reports to further analyze your deliverability, list fatigue and click activity, including tracking popular links and link categories, as well as evaluating click bots. This course will take approximately 25 minutes to complete.
Audience Builder 201: Intermediate
In this course, you will learn how to use groups in an Audience Builder query, as well as create a query skittle, run reports in AB and output a query. This course will also cover how the Match Evaluation tool can be used to bring internal and external files into your query. This course will …
Use Case: How-To Use Issue Builder
In this course, you will learn how-to use Issue Builder to identify the records you want to add or remove as part of your issue close. This course will take approximately 25 minutes to complete.
Email Builder: Reporting 101
In this course, we will review how to access the delivery and response statistics for your email deployments through our Deployment Delivery and Summary Stats reports. This course will take approximately 35 minutes to complete.
Email Builder: Power User
In this final email builder course, you will learn how to utilize the advanced features in Email Builder, including setting up deployment defaults, creating preference pages and managing your opt-out settings. This course will take approximately 1 hour to complete.
Email Builder 301: Advanced
In this course, you will learn how to integrate dynamic content in your email and set-up a recurring email series. We will also review how you can use our forward to a friend option and implement stealth links into your emails. This course will take approximately 1 hour to complete.